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About Purple

At Purple, we believe every organisation has great stories to tell, which can be empowered by applying technology in the right way. In the end, grabbing attention of your target audience equals success.



In order to be successful in a constant changing world, any business should embrace technology and strive to be remarkable. We aim for business value for our clients by creating great concepts that power their story. Powered by our own digital storytelling software Hyro and innovative technologies we create immersive experiences, hybrid studios and remarkable online productions.



At the heart of our approach is our own platform: Hyro. It’s a unique software tool that’s easy to operate, but powerful enough to use in any situation. With Hyro you can tell your story using any hardware imaginable; from immersive experience rooms to a mobile brand experience center - or any other screen. A world of inspiring possibilities is at your fingertips.

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Workculture at Purple

We’re all secretly, or not so secretly, nerds. While we feast on toasties, salads, or quadruple stacked sandwiches – a.k.a. lunch time – we often talk about the latest in tech and design.‍ We’ve been around for 10 years. So, we’re no longer a start-up. But we did decide to stick to the culture of ambition, fast decision making, and doing ground breaking stuff.‍ We work as one team and we care about how others are doing. We believe that strong ties between people are crucial for creativity. That’s why we have Friday drinks, monthly dinners, Purple ski-trip & more. Nothing mandatory, of course. But we love it when you join.

Our office used to be an old factory. Expect a lot of raw industrial edges that we’ve turned into an inspiring, creative work space – wanna see?



You may sometimes trip over some cables, a projector, or a motion capture suit – we consider this part of our eclectic interior design style. All in all, we’re a simple lot. We believe in continuous learning, rapid iterations, and that creativity is the key to solving real world problems. We don’t believe in unnecessary hierarchy, bureaucracy, or staying in the comfort zone.

Purple Experience Event 2019

Finds us on Instagram

@purple_digital_storytelling